Now assume that your campaign is all set best, and the content is written great along as well as the technical sides also are covered up, but what if nobody clicks to read them?
Yes, it is the subject line that compels the readers to act and open your wonderful art of well-crafted written content.
“Does writing a great subject line happens with luck? Or is there any checklist to follow?”
Great subject lines don’t have to revolve around some myths and so-called rules. You must portray what people are going to read through that email. But you must cater to some of the considerations, which are discussed below.
Email Marketing has grown into a prolific marketing channel for online marketers, mentors, coaches, and anyone looking to sell the services or products. Besides, the oldest marketing channel, email marketing is still relevant in today's standards.
Quite interestingly, the conversion rate in email is maximum at around 32%. That’s right, every $1 spent in email marketing, can bring up to $32 or even more if you are selling high ticket products.